Founder & Chief Dreamer
flinder
Alastair is founder and Chief Dreamer at finder. flinder is a multiple award-winning accounting, consulting and data analytics business providing rich real-time management information for growing businesses. As well as his work with fast-growth businesses and transforming finance functions, he writes for AccountingWeb in a monthly column, sits on the ACCA Practitioner’s Panel Network, was shortlisted as Business Person of the Year 2019 and has been recognised for his work driving the profession to a better place and acting as a catalyst for change by winning ACCA UK Advocate of the Year 2019. Alastair is a thought-leader in the accounting profession and also speaks regularly on podcasts, at events and is interviewed for accounting and SME publications. His experience and expertise includes: Business strategy, finance operating model and optimisation, complex business, modelling, management information, business-wide performance management, business plans and working with start-ups and SMEs at the Board level. Alastair acts as CFO on a select few of flinder portfolio clients and coaches & mentors CFOs in mid-sized organisations. He spent 16 years at PwC in various roles across consulting, assurance and latterly led PwC My Financepartner in London & South East working with growing businesses.