Is Your Accounting Practice Delivering a Service That Your Client Never Wants to Leave?
Accountants are in higher demand for their value in helping companies make effective business decisions. However, Accountants face competition within the accounting industry.
The bigger challenge is keeping and growing your existing clients in a pandemic that is going to be with us for some time yet.
With online reviews, it is easier than ever for potential and existing clients to thoroughly compare accounting services. So, what does this mean for the accounting practice?
The problem is a lack of clear differentiation and specialisation and a lack of sales and marketing methodology that delivers a customer experience that the client never wants to leave. You must ensure your services exceed clients’ expectations and continually prove your value. The customer is looking for a relationship that understands them, anticipates their growing needs and that grows with them.
If this is not your service join this session to find out how it can be?
I will be talking through 7 strategies from the Scale Your Sales Framework